More and more media stories are starting to focus on the international aid response in
There are several reasons for this increasing focus. Criticism of the speed of response is not surprising given the overwhelming need of the people of
In addition, the army of journalists in
However these stories do have the potential to damage reputations. It is at times like this when our sector comes under increased scrutiny that we must strive for the highest standards in accountability and transparency.
There is varying amounts of detail from the websites of DEC members about their work in
It’s easier than ever for charities to communicate effectively with donors and other stakeholders in almost real time. While we mustn’t get caught in a game of responding to every negative press report, we must strive to tell the stories of our work as fully and as honestly as possible. The international aid community has generally been ahead of much of the domestic sector in terms of transparency, it needs to continue to push the boundaries.